About us

Founded in 2015, Ontooti began as a small online brand dedicated to crafting premium men’s leather shoes that merge timeless craftsmanship with contemporary style. Initially targeting a niche market, the brand built its reputation through a focus on quality, comfort, and affordability. Ontooti’s shoes, handmade with precision and using ethically sourced materials, gained a loyal following among style-conscious professionals. By 2020, the brand had expanded its offerings to include a diverse range of designs, from classic Oxfords to modern loafers, serving customers worldwide through its robust e-commerce platform.

Between 2020 and 2025, Ontooti focused on sustainable growth, integrating eco-friendly practices such as vegetable-tanned leathers and recyclable packaging into its production process. Leveraging technology, the brand introduced customizable shoe options, allowing customers to create personalized styles while maintaining a commitment to craftsmanship. Ontooti also expanded its global presence, entering key markets in Europe and Asia, while fostering connections with its customers through interactive online content and exceptional service.

Looking ahead, Ontooti envisions becoming a global leader in men's luxury footwear by 2025, redefining modern elegance with a balance of tradition and innovation. The brand’s mission is to continue delivering unparalleled quality while promoting sustainability and inclusivity, ensuring every Ontooti customer walks confidently in shoes that reflect their style and values.